No smoke and mirrors in this social experiment

No smoke and mirrors in this social experiment

The short film titled “American Reflexxx”, filmed in Myrtle Beach, South Carolina in 2013, has ignited a fresh debate (when uploaded on 7 April 2015) with its ever-relevant ‘questions about gender stereotypes, mob mentality, and violence in America’ – and the world. The video offers a compelling insight into human...
Rising Up to sit down for a Q&A with OBEY

Rising Up to sit down for a Q&A with OBEY

While a growing number of individuals – laughing, jamming, conversing and feeling the funk on the streets of Braamfontein, Jozi – gazed up at Shepard Fairey’s forming mural of Mandela, one small seed was gearing up for up our talk with the American contemporary street artist/illustrator/activist. Watch our video interview...
On a Wire with UNKLE's co-founder

On a Wire with UNKLE’s co-founder

‘I think it’s a dramatic shake up that’s happening. It’s interesting times for artists now.’ – James Lavelle, 2011. Ernst Lass, our designer at the time, had a conference call with the voice of UNKLE. Discover more about James Lavelle in this interview, featured in our ‘Best Of’ Ten Years...
Calling Mr Brainwash

Calling Mr Brainwash

From his California home, LA street artist Mr Brainwash – born in Paris under the name Thierry Guetta – gave one small seed an exclusive phone interview. Originally published in issue 24 and now featured in our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
In 2009, we discovered the artist who was born a dog...

In 2009, we discovered the artist who was born a dog…

one small seed’s old editor, Dylan Culhane, discovers the extraordinary imagination of Ray Caesar. First published in issue 12 and now part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
Watch Roger Ballen's "Outland" (2015)

Watch Roger Ballen’s “Outland” (2015)

Phaidon Press has released a revised version of the iconic book Outland by photographer Roger Ballen, who is also featured in our ‘Best Of’ Ten Years one small seed issue. Filmmaker Ben Jay Crossman takes us on a journey to the Outland to show us the mind inside the mind....
Roger Ballen: much more than Die Antwoord's inspiration

Roger Ballen: much more than Die Antwoord’s inspiration

Meeting New York-born, South African-based photographer Roger Ballen was a surreal and humbling experience. His brazen creativity, technique and ability to ‘see’ some one/something in a way you or I might not… A true genius with such a rare and beautiful insight into the human soul and mind. Watch our...
The Story behind "Sweet Sweetback's Baadasssss Song"

The Story behind “Sweet Sweetback’s Baadasssss Song”

We interview the Hollywood icon, Melvin “Block” Van Peebles, who many have called ‘the godfather of modern black cinema’ because of his controversial 1970 film, “Sweet Sweetback’s Baadasssss Song”
Getting Self-Made by Sam Norval.

Getting Self-Made by Sam Norval.

Now living in New York, SA photographer Sam Norval just makes it happen. His “Self-Made” shoot (issue 23) is sexy, fun and provocative – and the behind-the-scenes footage will keep you pushing play again… and again! Part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA....
Crazier than Hunter S. Thompson?

Crazier than Hunter S. Thompson?

Our ‘Best Of’ Ten Years one small seed, in partnership with PUMA, features a rare interview with the legendary Gonzo artist and cartoonist Ralph Steadman. In it he shares (among many other anecdotes): ‘”Rolling Stone” co-founder Jann Wenner agreed that I was crazier than Hunter. Oh Dear’
Even in the early days of Hendrik Vermeulen Couture, it was all about…

Even in the early days of Hendrik Vermeulen Couture, it was all about…

Patterns, texture, and superior quality fabrics. Hendrik Vermeulen Couture forms part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA. Issue 19’s fashion spread, entitled “Project Aiko: Rise of the Machines”, shows an exquisite collection by the local haute-couture fashion designer.
This man knows how to make girls go Wild

This man knows how to make girls go Wild

Check out this video and photo-shoot starring the avant-garde German creative Matt Taylor, who introduces himself in Issue 17 (The Wild Issue) as Milfred du Toit. Forming part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
3D animation that must be seen!

3D animation that must be seen!

Editor-in-chief Giuseppe Russo interviewed one of the directors from Polynoid, a design studio in Germany. Polynoid.tv created the insane 3D animation titled 'Loom'... watch it and find out the inside scoop on what it took to create the epic animation. Featured in our 'Best Of' Ten Years one small seed,...
That day in the garage... it got greasy

That day in the garage… it got greasy

Part of our ‘Best Of’ Ten Years one small seed Issue, in partnership with PUMA, is the Urban Eniquity fashion spread (Issue 22). We commissioned German photographer Guido Schwarz to shoot an industrial grime-inspired fashion story… Girls, Guys, Grease, this was no ordinary garage set.
International "Men’s Health" Model goes all Coy for one small seed

International “Men’s Health” Model goes all Coy for one small seed

The South Beach Fashion Shoot from Issue 17 brings heat to our ‘Best Of’ Ten Years one small seed, in partnership with PUMA. It isn’t often one is able to have such a renowned model, Bryce Thompson, on set. And a big-ups to all (on and off set) that were...
PUMA X ALIFE S/S '15 COLLECTION & Bobbito Garcia Q&A

PUMA X ALIFE S/S ’15 COLLECTION & Bobbito Garcia Q&A

Part of the ‘Best Of’ Ten Years one small seed Issue, in partnership with PUMA. Through the release of their highly anticipated collaborative collection for Spring/Summer 2015, PUMA rekindles its partnership with New York lifestyle concept ALIFE. Also read an interview Bobbito Garcia, whose relationship with PUMA goes all the...
'BEST OF' 10 YEARS ONE SMALL SEED MAGAZINE

‘BEST OF’ 10 YEARS ONE SMALL SEED MAGAZINE

The best of our 10 years in independent publishing has been curated in this epic edition… Welcome to one small seed magazine / issue 29 / digital 04. Going through the pages of 25 print magazines and our three digital issues to select the content has left us smiling, laughing,...
Picture This Magazine is Back! Incl. a brand new issue #13

Picture This Magazine is Back! Incl. a brand new issue #13

‘A picture that nobody sees is a dead picture. Bring life to your favourite moments. Picture This Magazine. Share to be Seen.’
Latest entries

#BOTTOMRIGHTCORNER – THE AFROFUTURISM EDITION

Every week we compile a selection of music to sing you into the weekend and list them in a post called #bottomrightcorner. Sometimes new tunes, sometimes themed tunes and sometimes we ask a music aficionado to choose the tunes for us. This week we have dedicated our selection to the pasts and presents of afrofuturism...

#FYI: Music videos from outer space and other cool shit…

At one small seed we believe in the power of unique ideas and novel concepts. Ranging from technology, design, art and music, we’ve compiled a collection of crazy, fascinating, funny and bizarre findings that we think would be of interest to you. Here are some of our favourite finds this past week. Stay tuned for...

Interview | Sgrow

Together, Vilde Nupen and Kristoffer Lislegaard create the Norwegian electronic duo, Sgrow. Nupen sings while Lislegaard is in charge of the electronics, guitar and visuals. Their sound merges pop-esque melodies with haunting guitar riffs and beats to create a sound all their own that’s addictive. On May 8th their self-titled EP was released and we...

| COMPETITION | UK’s ‘Prince of Bass’ SWINDLE in JHB & CPT

South London’s Swindle, a multi-talented musician, producer and DJ will be arriving in South Africa for shows in Johannesburg and Cape Town on the 17 and 19 May. We’re giving away three double tickets for each city, read on to win!

Karl Lagerfeld | Once Upon A Time…

Karl Lagerfeld, the creative director of Chanel and all around artistic mastermind, has released yet another film for the famed fashion house, premiering today, May 8th, at Chanel’s Cruise collection event in Singapore. (Length: 18:00)

#FYI: A phone that bends and other cool shit…

At one small seed we believe in the power of unique ideas and novel concepts. Ranging from technology, design, art and music, we’ve compiled a collection of crazy, fascinating, funny and bizarre findings that we think would be of interest to you. Here are some of our favourite finds this past week. Stay tuned for...

ATOM BAND | ‘CRAPTASTIC’ MELANCHOLIC PUNK

Atom Band – made up of Vasane Sinatra (vocals), John Shepherd (guitars), Ryan di Domenico (bass), Riaan Nirhoo (guitars) and JP de Reuck (drums) — manage to bring a heartfelt empathy embedded in noise-layered melodies to Jo’burg’s genre revival front. Loosely defined as no wave and post punk, they are transcribing the sound of the...

CULT COLLECTIVE: THE ICONIC MASH-UP | INTERVIEW & COMPETITION

William Ndatila — Burundi-born and raised in French Switzerland — and Miro Bijelich — Pretoria-born of Lebanese and Croatian parents — have joined paths to combine their spirit, passions and inspirations to form Cult Collective — a Johannesburg-based clothing and accessory brand that ‘merges clashing references in a collage of prints taken from global street...

Musical Laser Forests, Light Painting, and Quadcopters | Meet Marshmallow Laser Feast

Step into the enchanted world of Marshmallow Laser Feast. The creative studio is a collaborative effort that blurs the boundaries between art and technology. While technology is often viewed as a cold, distant industrial process, Marshmallow Laser Feat redefines this perception with playful, interactive installations that shed new light on sound, space, and movement —...

#FYI: Canvas Furniture and other cool shit…

At one small seed we believe in the power of unique ideas and novel concepts. Ranging from technology, design, art and music, we’ve compiled a collection of crazy, fascinating, funny and bizarre findings that we think would be of interest to you. Here are some of our favourite finds this past week. Stay tuned for...

#BOTTOMRIGHTCORNER | SOUND ON SCREEN

Every week we compile a selection of music to sing you into the weekend and list them in a post called #bottomrightcorner. Sometimes new tunes, sometimes themed tunes and sometimes we ask a music aficionado to choose the tunes for us. The Sound On Screen Music Film Festival is kicking off today, 26 April, so...

FALLING MIRROR | THE VITAL ROCK ‘N’ ROLL REVIVAL

It was with great fervour for a fiery rock ‘n’ roll show that our team left the rehearsal room of recently re-united ’80s rockers Falling Mirror, who many might remember from the radio hit ‘Johnny Calls the Chemist’. Having been a so-called ‘recording’ band whose musical knack has been swept to the gutter by South...

Daft Punk | Random Access Memories | The Collaborators: EPISODES 1-5

Random Access Memories | The Collaborators takes a look at the collaborators behind Random Access Memories, the new album from Daft Punk. A partnership between Intel and VICE, the video series is directed by Ed Lachman and produced by The Creators Project. Watch episodes 1-5 below and take a listen to Daft Punk’s first single...
css.php