No smoke and mirrors in this social experiment

No smoke and mirrors in this social experiment

The short film titled “American Reflexxx”, filmed in Myrtle Beach, South Carolina in 2013, has ignited a fresh debate (when uploaded on 7 April 2015) with its ever-relevant ‘questions about gender stereotypes, mob mentality, and violence in America’ – and the world. The video offers a compelling insight into human...
Rising Up to sit down for a Q&A with OBEY

Rising Up to sit down for a Q&A with OBEY

While a growing number of individuals – laughing, jamming, conversing and feeling the funk on the streets of Braamfontein, Jozi – gazed up at Shepard Fairey’s forming mural of Mandela, one small seed was gearing up for up our talk with the American contemporary street artist/illustrator/activist. Watch our video interview...
On a Wire with UNKLE's co-founder

On a Wire with UNKLE’s co-founder

‘I think it’s a dramatic shake up that’s happening. It’s interesting times for artists now.’ – James Lavelle, 2011. Ernst Lass, our designer at the time, had a conference call with the voice of UNKLE. Discover more about James Lavelle in this interview, featured in our ‘Best Of’ Ten Years...
Calling Mr Brainwash

Calling Mr Brainwash

From his California home, LA street artist Mr Brainwash – born in Paris under the name Thierry Guetta – gave one small seed an exclusive phone interview. Originally published in issue 24 and now featured in our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
In 2009, we discovered the artist who was born a dog...

In 2009, we discovered the artist who was born a dog…

one small seed’s old editor, Dylan Culhane, discovers the extraordinary imagination of Ray Caesar. First published in issue 12 and now part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
Watch Roger Ballen's "Outland" (2015)

Watch Roger Ballen’s “Outland” (2015)

Phaidon Press has released a revised version of the iconic book Outland by photographer Roger Ballen, who is also featured in our ‘Best Of’ Ten Years one small seed issue. Filmmaker Ben Jay Crossman takes us on a journey to the Outland to show us the mind inside the mind....
Roger Ballen: much more than Die Antwoord's inspiration

Roger Ballen: much more than Die Antwoord’s inspiration

Meeting New York-born, South African-based photographer Roger Ballen was a surreal and humbling experience. His brazen creativity, technique and ability to ‘see’ some one/something in a way you or I might not… A true genius with such a rare and beautiful insight into the human soul and mind. Watch our...
The Story behind "Sweet Sweetback's Baadasssss Song"

The Story behind “Sweet Sweetback’s Baadasssss Song”

We interview the Hollywood icon, Melvin “Block” Van Peebles, who many have called ‘the godfather of modern black cinema’ because of his controversial 1970 film, “Sweet Sweetback’s Baadasssss Song”
Getting Self-Made by Sam Norval.

Getting Self-Made by Sam Norval.

Now living in New York, SA photographer Sam Norval just makes it happen. His “Self-Made” shoot (issue 23) is sexy, fun and provocative – and the behind-the-scenes footage will keep you pushing play again… and again! Part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA....
Crazier than Hunter S. Thompson?

Crazier than Hunter S. Thompson?

Our ‘Best Of’ Ten Years one small seed, in partnership with PUMA, features a rare interview with the legendary Gonzo artist and cartoonist Ralph Steadman. In it he shares (among many other anecdotes): ‘”Rolling Stone” co-founder Jann Wenner agreed that I was crazier than Hunter. Oh Dear’
Even in the early days of Hendrik Vermeulen Couture, it was all about…

Even in the early days of Hendrik Vermeulen Couture, it was all about…

Patterns, texture, and superior quality fabrics. Hendrik Vermeulen Couture forms part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA. Issue 19’s fashion spread, entitled “Project Aiko: Rise of the Machines”, shows an exquisite collection by the local haute-couture fashion designer.
This man knows how to make girls go Wild

This man knows how to make girls go Wild

Check out this video and photo-shoot starring the avant-garde German creative Matt Taylor, who introduces himself in Issue 17 (The Wild Issue) as Milfred du Toit. Forming part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
3D animation that must be seen!

3D animation that must be seen!

Editor-in-chief Giuseppe Russo interviewed one of the directors from Polynoid, a design studio in Germany. Polynoid.tv created the insane 3D animation titled 'Loom'... watch it and find out the inside scoop on what it took to create the epic animation. Featured in our 'Best Of' Ten Years one small seed,...
That day in the garage... it got greasy

That day in the garage… it got greasy

Part of our ‘Best Of’ Ten Years one small seed Issue, in partnership with PUMA, is the Urban Eniquity fashion spread (Issue 22). We commissioned German photographer Guido Schwarz to shoot an industrial grime-inspired fashion story… Girls, Guys, Grease, this was no ordinary garage set.
International "Men’s Health" Model goes all Coy for one small seed

International “Men’s Health” Model goes all Coy for one small seed

The South Beach Fashion Shoot from Issue 17 brings heat to our ‘Best Of’ Ten Years one small seed, in partnership with PUMA. It isn’t often one is able to have such a renowned model, Bryce Thompson, on set. And a big-ups to all (on and off set) that were...
PUMA X ALIFE S/S '15 COLLECTION & Bobbito Garcia Q&A

PUMA X ALIFE S/S ’15 COLLECTION & Bobbito Garcia Q&A

Part of the ‘Best Of’ Ten Years one small seed Issue, in partnership with PUMA. Through the release of their highly anticipated collaborative collection for Spring/Summer 2015, PUMA rekindles its partnership with New York lifestyle concept ALIFE. Also read an interview Bobbito Garcia, whose relationship with PUMA goes all the...
'BEST OF' 10 YEARS ONE SMALL SEED MAGAZINE

‘BEST OF’ 10 YEARS ONE SMALL SEED MAGAZINE

The best of our 10 years in independent publishing has been curated in this epic edition… Welcome to one small seed magazine / issue 29 / digital 04. Going through the pages of 25 print magazines and our three digital issues to select the content has left us smiling, laughing,...
Picture This Magazine is Back! Incl. a brand new issue #13

Picture This Magazine is Back! Incl. a brand new issue #13

‘A picture that nobody sees is a dead picture. Bring life to your favourite moments. Picture This Magazine. Share to be Seen.’
Latest entries
Album of the week: December week 3

Album of the week: December week 3

Featured as december’s third album of the week is the fashion album ‘selfmade editorial’ by one small seed member and New York based photographer Sam Norval. This shoot was also featured in issue 23 – ‘Cult of Self’. To see what issue 24 -‘Listen to my Colour & Look at my Sound’ has to offer...
Album of the week: December week 2

Album of the week: December week 2

December’s second album of the week, titled ‘Taking out the trash‘ by one small seed member and one of the winners of the fifth  installment of the Selected Creatives competition Janine Kuschke Van Der Tuin is conceptual and tells a story that is miscellaneous and dark.
Images of the week: December

Images of the week: December

Images of the Week features two astounding visual delights every week from one small seed network.
Car photography

Car photography

Eline Keller-Sørensen is a photographer based in Switzerland. In 2006 Eline was featured in one of our mags Issue 3. Carpixis.com is for car lovers, oldtimer collectors, automobile enthusiasts, youngtimer fans, car-mads and all friends & families! Read on to look at some beautiful car photographs.
Pirelli calendar 2012

Pirelli calendar 2012

Last year Karl Lagerfeld did it. Now it’s up to Italian photographer Mario Sorrenti: The Pirelli calendar. It’s the most wanted calendar in the world, every man wants to have one, every model wants to be in it. The nude calendar is sophisticated and elegant. Read further for a sneak peek at the photos.
Fred Perry and Amy Winehouse - the last collection

Fred Perry and Amy Winehouse – the last collection

Fred Perry have released a selection from their Amy Winehouse collection to coincide with the release of the singer’s final album Lioness: Hidden Treasures. On the 5th of December at 9am the last collection by Amy Winehouse was showcased. Read on to find out where you can get the collection yourself.
Sound on Screen - Music film festival at the Labia

Sound on Screen – Music film festival at the Labia

Sound on Screen is South Africa’s first dedicated music themed film festival. The Sound on Screen music-themed film festival is to be screened at the Labia Theatre, Cape Town, between 2 and 10 December, 2011. It will include documentaries, biopics and concert films covering a range of artists and genres, from abroad and locally. This...
The Bicycle Portraits, an end to the journey.

The Bicycle Portraits, an end to the journey.

2 years, 6000k’s and 500 portraits later, the Bicycle Portraits are 56hours away from their goals. Having launched a page on kickstart, where members of the public can fund creative projects, there are 56 hours left on the clock and with $ 11, 720 raised already of the $15, 000 needed, the journey is almost...
Album of the week: December week 1

Album of the week: December week 1

December’s first album of the week is funny, sexy and refreshing. A good start off the summer!
ERECTED BILLBOARDS CAUSE OUTRAGE

ERECTED BILLBOARDS CAUSE OUTRAGE

Maverick’s is now taking the ASA to court, Shane Harrison rebutted the finding stating that if advertising didn’t objectify women, most female models would be out of work.The Billboards erected by Maverick’s, the well known gentlemens club has caused outrage due to the graphic nature of the images and the tongue in cheek message contained...
COP17 - SOMETHING THAT ROLLS UP - 'LIVING BEEHIVE'

COP17 – SOMETHING THAT ROLLS UP – ‘LIVING BEEHIVE’

The first panel was completed in three days by one woman and was exhbibited at the launch of the SANBI ‘Living Beehive’. It consists of roughly 16500 tiny beads and is one frame in a 100frame stop frame animation.  The individual panels, approximately A4 in size, will be photographed and then be put together to...
Another H&M collaboration - Marni for H&M

Another H&M collaboration – Marni for H&M

We’re still very impressed of the Versace for H&M collection, but H&M has already announced  a new collaboration. The Swedish brand will collaborate again with an Italian high fashion label. Now it’s up to Marni. Marni is founded by Consuelo Castiglioni in 1994, who has always been the label’s designer.
Isochronous Live at Synergy

Isochronous Live at Synergy

one small seed had the chance to follow Isochrounous on their journey to Synergy Live, and found out what it took to rock the crowds of Cape Town. Length 05:25 (December 2011) Isochronous Live at Synergy from one small seed on Vimeo. boschendal- wine estate Extra footage: mk Music: ‘oxygen’ ‘the curve’ ‘beaty queen’ ‘destiny’...
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