No smoke and mirrors in this social experiment

No smoke and mirrors in this social experiment

The short film titled “American Reflexxx”, filmed in Myrtle Beach, South Carolina in 2013, has ignited a fresh debate (when uploaded on 7 April 2015) with its ever-relevant ‘questions about gender stereotypes, mob mentality, and violence in America’ – and the world. The video offers a compelling insight into human...
Rising Up to sit down for a Q&A with OBEY

Rising Up to sit down for a Q&A with OBEY

While a growing number of individuals – laughing, jamming, conversing and feeling the funk on the streets of Braamfontein, Jozi – gazed up at Shepard Fairey’s forming mural of Mandela, one small seed was gearing up for up our talk with the American contemporary street artist/illustrator/activist. Watch our video interview...
On a Wire with UNKLE's co-founder

On a Wire with UNKLE’s co-founder

‘I think it’s a dramatic shake up that’s happening. It’s interesting times for artists now.’ – James Lavelle, 2011. Ernst Lass, our designer at the time, had a conference call with the voice of UNKLE. Discover more about James Lavelle in this interview, featured in our ‘Best Of’ Ten Years...
Calling Mr Brainwash

Calling Mr Brainwash

From his California home, LA street artist Mr Brainwash – born in Paris under the name Thierry Guetta – gave one small seed an exclusive phone interview. Originally published in issue 24 and now featured in our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
In 2009, we discovered the artist who was born a dog...

In 2009, we discovered the artist who was born a dog…

one small seed’s old editor, Dylan Culhane, discovers the extraordinary imagination of Ray Caesar. First published in issue 12 and now part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
Watch Roger Ballen's "Outland" (2015)

Watch Roger Ballen’s “Outland” (2015)

Phaidon Press has released a revised version of the iconic book Outland by photographer Roger Ballen, who is also featured in our ‘Best Of’ Ten Years one small seed issue. Filmmaker Ben Jay Crossman takes us on a journey to the Outland to show us the mind inside the mind....
Roger Ballen: much more than Die Antwoord's inspiration

Roger Ballen: much more than Die Antwoord’s inspiration

Meeting New York-born, South African-based photographer Roger Ballen was a surreal and humbling experience. His brazen creativity, technique and ability to ‘see’ some one/something in a way you or I might not… A true genius with such a rare and beautiful insight into the human soul and mind. Watch our...
The Story behind "Sweet Sweetback's Baadasssss Song"

The Story behind “Sweet Sweetback’s Baadasssss Song”

We interview the Hollywood icon, Melvin “Block” Van Peebles, who many have called ‘the godfather of modern black cinema’ because of his controversial 1970 film, “Sweet Sweetback’s Baadasssss Song”
Getting Self-Made by Sam Norval.

Getting Self-Made by Sam Norval.

Now living in New York, SA photographer Sam Norval just makes it happen. His “Self-Made” shoot (issue 23) is sexy, fun and provocative – and the behind-the-scenes footage will keep you pushing play again… and again! Part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA....
Crazier than Hunter S. Thompson?

Crazier than Hunter S. Thompson?

Our ‘Best Of’ Ten Years one small seed, in partnership with PUMA, features a rare interview with the legendary Gonzo artist and cartoonist Ralph Steadman. In it he shares (among many other anecdotes): ‘”Rolling Stone” co-founder Jann Wenner agreed that I was crazier than Hunter. Oh Dear’
Even in the early days of Hendrik Vermeulen Couture, it was all about…

Even in the early days of Hendrik Vermeulen Couture, it was all about…

Patterns, texture, and superior quality fabrics. Hendrik Vermeulen Couture forms part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA. Issue 19’s fashion spread, entitled “Project Aiko: Rise of the Machines”, shows an exquisite collection by the local haute-couture fashion designer.
This man knows how to make girls go Wild

This man knows how to make girls go Wild

Check out this video and photo-shoot starring the avant-garde German creative Matt Taylor, who introduces himself in Issue 17 (The Wild Issue) as Milfred du Toit. Forming part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
3D animation that must be seen!

3D animation that must be seen!

Editor-in-chief Giuseppe Russo interviewed one of the directors from Polynoid, a design studio in Germany. Polynoid.tv created the insane 3D animation titled 'Loom'... watch it and find out the inside scoop on what it took to create the epic animation. Featured in our 'Best Of' Ten Years one small seed,...
That day in the garage... it got greasy

That day in the garage… it got greasy

Part of our ‘Best Of’ Ten Years one small seed Issue, in partnership with PUMA, is the Urban Eniquity fashion spread (Issue 22). We commissioned German photographer Guido Schwarz to shoot an industrial grime-inspired fashion story… Girls, Guys, Grease, this was no ordinary garage set.
International "Men’s Health" Model goes all Coy for one small seed

International “Men’s Health” Model goes all Coy for one small seed

The South Beach Fashion Shoot from Issue 17 brings heat to our ‘Best Of’ Ten Years one small seed, in partnership with PUMA. It isn’t often one is able to have such a renowned model, Bryce Thompson, on set. And a big-ups to all (on and off set) that were...
PUMA X ALIFE S/S '15 COLLECTION & Bobbito Garcia Q&A

PUMA X ALIFE S/S ’15 COLLECTION & Bobbito Garcia Q&A

Part of the ‘Best Of’ Ten Years one small seed Issue, in partnership with PUMA. Through the release of their highly anticipated collaborative collection for Spring/Summer 2015, PUMA rekindles its partnership with New York lifestyle concept ALIFE. Also read an interview Bobbito Garcia, whose relationship with PUMA goes all the...
'BEST OF' 10 YEARS ONE SMALL SEED MAGAZINE

‘BEST OF’ 10 YEARS ONE SMALL SEED MAGAZINE

The best of our 10 years in independent publishing has been curated in this epic edition… Welcome to one small seed magazine / issue 29 / digital 04. Going through the pages of 25 print magazines and our three digital issues to select the content has left us smiling, laughing,...
Picture This Magazine is Back! Incl. a brand new issue #13

Picture This Magazine is Back! Incl. a brand new issue #13

‘A picture that nobody sees is a dead picture. Bring life to your favourite moments. Picture This Magazine. Share to be Seen.’
Latest entries
Lucian Freud Remembered

Lucian Freud Remembered

The 88 year old Lucian Freud, grandson of the famous psychoanalyst Sigmund Freud and brother of the former MP Sir Clement Freud, passed away peacefully due to a prolonged illness. Born 8 December 1922 in Berlin and granted British citizenship in 1939, the pre-eminent British artist died Wednesday evening, 20 July 2011 at his London home....
Dr.Rey and Bruno Schiavi Nip and Tuck Away at Lingerie

Dr.Rey and Bruno Schiavi Nip and Tuck Away at Lingerie

From a tastefully subdued Cape Town Fashion Show at the CTICC to the ridiculously hyped two-finger waving Dr Robert Rey at Queen Victoria Street’s Old Land Bank, this collection saw the unveiling of LingeRey. Dr 90210 on E! came  dressed in his self-labelled “Pimp Chic” topped with Hollywood’s clichéd signature piece – a pair of...
Amy - A Losing Game

Amy – A Losing Game

Controversial as she may have been, the world mourns Amy Winehouse who passed away at the ominous age of 27.
BOOM+27 - EPISODE 08

BOOM+27 – EPISODE 08

BOOM+27 hits episode 8 with impact as we head to the anticipated relaunch of Zula, hangout with a Banksy original at the Underground Exchange, chill with Indidginus before getting crazy with PH FAT and get irie on International Reggae Day. Don’t miss this. Length 08:24
Introducing Radio Soulwax

Introducing Radio Soulwax

Legendary electonica group Soulwax, who need no introduction, have released their very own live internet radio station aptly named Radio Soulwax.
EJ von LYRIK - Worldwide Success

EJ von LYRIK – Worldwide Success

“EJ von LYRIK is at the top five of all time female Emcees ever; she blew my skull off last night with her performance.” Chuck D, Public Enemy. With a recommendation this strong, ignoring this songbird is a mistake.
WUGAZI - Mash-up of Titans

WUGAZI – Mash-up of Titans

Producers Cecil Otter and Swiss Andy have harnessed the powers of two juggernauts of sound, Fugazi and The Wu Tang Clan. They bring you Wugazi, a free full length album containing the restless energy of punk and the raw power of rap.
WU LYF Review

WU LYF Review

Obscure to a point of not existing, WU LYF appear only through rumors and whispers. Go Tell Fire To The Mountain, their debut album, is the only concrete evidence they exist. We got hold of it and decided to see what all the fuss was about.
On The Boil at the Fugard Theatre

On The Boil at the Fugard Theatre

It’s one thing to see one potentially good film in an evening out, but what about seeing six. It’s time to introduce you to On The Boil, the short film festival exposing the latest rumblings from our very own talented filmmakers.
GUITAR LEGEND Michael "Würzel" Bursten DIES AT 61

GUITAR LEGEND Michael “Würzel” Bursten DIES AT 61

The Rolling Stones pay a tweet tribute to the late Michael Bursten. “We’re sad to report that former Motörhead guitarist Michael “Würzel” Bursten has died at the age of 61. RIP.” reads the tweet.  The legendary guitarist  and former co-writer to the Motörhead band was born 23 October 1949 and sadly died 9 July 2011,...
WeSC x RZA: Chambers

WeSC x RZA: Chambers

The idea of collaboration between a hip-hop legend and fashion is hardly a new idea, but when it looks as good as the WeSC x RZA line, scheduled for Oct 2011, it’s hard not to get excited.
JULY: IMAGES OF THE WEEK

JULY: IMAGES OF THE WEEK

Images of the Week features two astounding visual delights every week from one small seed network.
Indidginus - Sofa Surfer Album Launch    9 July 2011

Indidginus – Sofa Surfer Album Launch 9 July 2011

Michael Martin a.k.a. Indidginus took to the stage at RubaDub to launch his new album Sofa Surfer on the 9th of July 2011. Length 03:53 Indidginus – Sofa Surfer Album Launch from one small seed on Vimeo. Location: Mercury live Music: ‘wobble and buzz (feat raggasoulja and 7ft Soundsystem)’ Indidginus Produced: one small seed productions...
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