No smoke and mirrors in this social experiment

No smoke and mirrors in this social experiment

The short film titled “American Reflexxx”, filmed in Myrtle Beach, South Carolina in 2013, has ignited a fresh debate (when uploaded on 7 April 2015) with its ever-relevant ‘questions about gender stereotypes, mob mentality, and violence in America’ – and the world. The video offers a compelling insight into human...
Rising Up to sit down for a Q&A with OBEY

Rising Up to sit down for a Q&A with OBEY

While a growing number of individuals – laughing, jamming, conversing and feeling the funk on the streets of Braamfontein, Jozi – gazed up at Shepard Fairey’s forming mural of Mandela, one small seed was gearing up for up our talk with the American contemporary street artist/illustrator/activist. Watch our video interview...
On a Wire with UNKLE's co-founder

On a Wire with UNKLE’s co-founder

‘I think it’s a dramatic shake up that’s happening. It’s interesting times for artists now.’ – James Lavelle, 2011. Ernst Lass, our designer at the time, had a conference call with the voice of UNKLE. Discover more about James Lavelle in this interview, featured in our ‘Best Of’ Ten Years...
Calling Mr Brainwash

Calling Mr Brainwash

From his California home, LA street artist Mr Brainwash – born in Paris under the name Thierry Guetta – gave one small seed an exclusive phone interview. Originally published in issue 24 and now featured in our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
In 2009, we discovered the artist who was born a dog...

In 2009, we discovered the artist who was born a dog…

one small seed’s old editor, Dylan Culhane, discovers the extraordinary imagination of Ray Caesar. First published in issue 12 and now part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
Watch Roger Ballen's "Outland" (2015)

Watch Roger Ballen’s “Outland” (2015)

Phaidon Press has released a revised version of the iconic book Outland by photographer Roger Ballen, who is also featured in our ‘Best Of’ Ten Years one small seed issue. Filmmaker Ben Jay Crossman takes us on a journey to the Outland to show us the mind inside the mind....
Roger Ballen: much more than Die Antwoord's inspiration

Roger Ballen: much more than Die Antwoord’s inspiration

Meeting New York-born, South African-based photographer Roger Ballen was a surreal and humbling experience. His brazen creativity, technique and ability to ‘see’ some one/something in a way you or I might not… A true genius with such a rare and beautiful insight into the human soul and mind. Watch our...
The Story behind "Sweet Sweetback's Baadasssss Song"

The Story behind “Sweet Sweetback’s Baadasssss Song”

We interview the Hollywood icon, Melvin “Block” Van Peebles, who many have called ‘the godfather of modern black cinema’ because of his controversial 1970 film, “Sweet Sweetback’s Baadasssss Song”
Getting Self-Made by Sam Norval.

Getting Self-Made by Sam Norval.

Now living in New York, SA photographer Sam Norval just makes it happen. His “Self-Made” shoot (issue 23) is sexy, fun and provocative – and the behind-the-scenes footage will keep you pushing play again… and again! Part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA....
Crazier than Hunter S. Thompson?

Crazier than Hunter S. Thompson?

Our ‘Best Of’ Ten Years one small seed, in partnership with PUMA, features a rare interview with the legendary Gonzo artist and cartoonist Ralph Steadman. In it he shares (among many other anecdotes): ‘”Rolling Stone” co-founder Jann Wenner agreed that I was crazier than Hunter. Oh Dear’
Even in the early days of Hendrik Vermeulen Couture, it was all about…

Even in the early days of Hendrik Vermeulen Couture, it was all about…

Patterns, texture, and superior quality fabrics. Hendrik Vermeulen Couture forms part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA. Issue 19’s fashion spread, entitled “Project Aiko: Rise of the Machines”, shows an exquisite collection by the local haute-couture fashion designer.
This man knows how to make girls go Wild

This man knows how to make girls go Wild

Check out this video and photo-shoot starring the avant-garde German creative Matt Taylor, who introduces himself in Issue 17 (The Wild Issue) as Milfred du Toit. Forming part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
3D animation that must be seen!

3D animation that must be seen!

Editor-in-chief Giuseppe Russo interviewed one of the directors from Polynoid, a design studio in Germany. Polynoid.tv created the insane 3D animation titled 'Loom'... watch it and find out the inside scoop on what it took to create the epic animation. Featured in our 'Best Of' Ten Years one small seed,...
That day in the garage... it got greasy

That day in the garage… it got greasy

Part of our ‘Best Of’ Ten Years one small seed Issue, in partnership with PUMA, is the Urban Eniquity fashion spread (Issue 22). We commissioned German photographer Guido Schwarz to shoot an industrial grime-inspired fashion story… Girls, Guys, Grease, this was no ordinary garage set.
International "Men’s Health" Model goes all Coy for one small seed

International “Men’s Health” Model goes all Coy for one small seed

The South Beach Fashion Shoot from Issue 17 brings heat to our ‘Best Of’ Ten Years one small seed, in partnership with PUMA. It isn’t often one is able to have such a renowned model, Bryce Thompson, on set. And a big-ups to all (on and off set) that were...
PUMA X ALIFE S/S '15 COLLECTION & Bobbito Garcia Q&A

PUMA X ALIFE S/S ’15 COLLECTION & Bobbito Garcia Q&A

Part of the ‘Best Of’ Ten Years one small seed Issue, in partnership with PUMA. Through the release of their highly anticipated collaborative collection for Spring/Summer 2015, PUMA rekindles its partnership with New York lifestyle concept ALIFE. Also read an interview Bobbito Garcia, whose relationship with PUMA goes all the...
'BEST OF' 10 YEARS ONE SMALL SEED MAGAZINE

‘BEST OF’ 10 YEARS ONE SMALL SEED MAGAZINE

The best of our 10 years in independent publishing has been curated in this epic edition… Welcome to one small seed magazine / issue 29 / digital 04. Going through the pages of 25 print magazines and our three digital issues to select the content has left us smiling, laughing,...
Picture This Magazine is Back! Incl. a brand new issue #13

Picture This Magazine is Back! Incl. a brand new issue #13

‘A picture that nobody sees is a dead picture. Bring life to your favourite moments. Picture This Magazine. Share to be Seen.’
Latest entries
ALBUM OF THE WEEK: JUNE 2011, WEEK 03

ALBUM OF THE WEEK: JUNE 2011, WEEK 03

This bad guy battling superhero (complete with diamond studded tazer gun) is in reality Catherine van Weele, a photographer, web designer and graphic designer from Cape Town. Her incrediable collection of photographs that are featured are from her album Magic Little Macro.
Boom+27 - Episode 06

Boom+27 – Episode 06

Episode six of one small seed’s weekly online news portal, presented by Dene Botha and produced by one small seed productions. Length: 08:24. Highlights include Etienne de Crecy at the Wrigley’s 5- Gum Experience in Cape Town, 64 Cannes International Film Festival reviews, What’s Your Story? – Porselynnkas, 13 Encounters SA International Film Festival
Southern Comfort South Africa - 'Creative Exchange' campaign

Southern Comfort South Africa – ‘Creative Exchange’ campaign

Southern Comfort, the brand from New Orleans which represents a distinctive ‘joie de vivre’ has launched Southern Comfort “Creative Exchange”. Drawing from the success of the international campaign, Creative Exchange invites local young creatives to design a striking interpretation of the brand and its provenance. The competition is  now open for entries… So read on to...
R.I.P DJ SOLARIZE

R.I.P DJ SOLARIZE

Multi-talented artist, painter and musician Leon Botha sadly passed away on 5 June 2011. Adrian Davies was fortunate enough to have sat down with Leon last year for an interview, which we featured in issue 20 of one small seed. As a tribute to the Leon, we have re-featured this interview.
BEN SHERMAN'S V.I.P PLECTRUM AUCTION

BEN SHERMAN’S V.I.P PLECTRUM AUCTION

Ladies and Gentlemen, Guitar, Bass and Drums… It’s V.I.P time once again. Clothing brand Ben Sherman are introducing Ben Sherman’s Very Important Plectrums (V.I.P); an online auction of plectrums donated by iconic artists with all proceeds going to charity.  
DEMONS, ICONS, AND BIG SURPRISES AT ENCOUNTERS 2011

DEMONS, ICONS, AND BIG SURPRISES AT ENCOUNTERS 2011

The 13th Encounters South African International Documentary Festival returns to Cape Town and Johannesburg from 9-26 June 2011. This year’s selection has all the hallmarks of an edgy teenager, like a fascination with sex (G-Spotting), celebrity (Joan Rivers: A Piece of Work, a winner at Sundance in 2010 last year), rebellion (LennonNYC), and injustice (Black...
R.I.P DJ SOLARIZE

R.I.P DJ SOLARIZE

Multi-talented artist, painter and musician Leon Botha sadly passed away on 5 June 2011. Adrian Davies was fortunate enough to have sat down with Leon last year for an interview, which we featured in issue 20 of one small seed. As a tribute to the Leon, we have re-featured this interview. 
64TH CANNES FILM FESTIVAL REVIEW - PART 3: LET ME ENTERTAIN YOU (STRAIGHT FROM THE EXPATS)

64TH CANNES FILM FESTIVAL REVIEW – PART 3: LET ME ENTERTAIN YOU (STRAIGHT FROM THE EXPATS)

The third and final part of Eftihia Stefanidi‘s 64th Cannes Film Festival reviews, entitled “Let Me Entertain You (Straight from the expats)”… Enjoy and stay posted for an interview with Eftihia coming soon!
ALBUM OF THE WEEK:JUNE 2011, WEEK 02

ALBUM OF THE WEEK:JUNE 2011, WEEK 02

Marijke Willems, a photographer from Johannesburg, created a series of striking images collectively titled Glam.

FlashBack | Breaking Down Wall Street | Issue23

Two things people do not want to see being made: laws and sausages. You might add ‘art’ to that list, but first watch this video of street artists Supakitch and Koralie painting a wall of the Museum of Modern Culture in Göteborg, Sweden. It offers a behind-the-scenes glimpse of the process of creation… it all...
ALBUM OF THE WEEK: JUNE 2011, WEEK 01

ALBUM OF THE WEEK: JUNE 2011, WEEK 01

Grant Hardie is an avid photographer who describes photography as his true vocation in life. Currently completing his Bachelor of Technology in Photography, Grant is focusing on Landscape Photography through his studies.
64TH CANNES FILM FESTIVAL REVIEW     -      PART 1: THE KIDS AREN'T ALRIGHT

64TH CANNES FILM FESTIVAL REVIEW – PART 1: THE KIDS AREN’T ALRIGHT

Eftihia Stefanidi returns from the 64th Cannes Film Festival – one of the most successful in years – and reports on the films that glowed in the dark during two weeks of unlimited screenings, pouring chilled rosé,  and sleepless nights. So, without further ado to follow is the first part of this enthralling three-part review…...
"The 031 Collection" Fashion Show

“The 031 Collection” Fashion Show

Durban has for too long been one of South Africa’s forgotten cities. Not anymore! Thanks to The 031 Collection Fashion Show initiative introduced by Mr Price, Durban has firmly rooted itself as the up and coming fashion capital of South Africa.            
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