No smoke and mirrors in this social experiment

No smoke and mirrors in this social experiment

The short film titled “American Reflexxx”, filmed in Myrtle Beach, South Carolina in 2013, has ignited a fresh debate (when uploaded on 7 April 2015) with its ever-relevant ‘questions about gender stereotypes, mob mentality, and violence in America’ – and the world. The video offers a compelling insight into human...
Rising Up to sit down for a Q&A with OBEY

Rising Up to sit down for a Q&A with OBEY

While a growing number of individuals – laughing, jamming, conversing and feeling the funk on the streets of Braamfontein, Jozi – gazed up at Shepard Fairey’s forming mural of Mandela, one small seed was gearing up for up our talk with the American contemporary street artist/illustrator/activist. Watch our video interview...
On a Wire with UNKLE's co-founder

On a Wire with UNKLE’s co-founder

‘I think it’s a dramatic shake up that’s happening. It’s interesting times for artists now.’ – James Lavelle, 2011. Ernst Lass, our designer at the time, had a conference call with the voice of UNKLE. Discover more about James Lavelle in this interview, featured in our ‘Best Of’ Ten Years...
Calling Mr Brainwash

Calling Mr Brainwash

From his California home, LA street artist Mr Brainwash – born in Paris under the name Thierry Guetta – gave one small seed an exclusive phone interview. Originally published in issue 24 and now featured in our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
In 2009, we discovered the artist who was born a dog...

In 2009, we discovered the artist who was born a dog…

one small seed’s old editor, Dylan Culhane, discovers the extraordinary imagination of Ray Caesar. First published in issue 12 and now part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
Watch Roger Ballen's "Outland" (2015)

Watch Roger Ballen’s “Outland” (2015)

Phaidon Press has released a revised version of the iconic book Outland by photographer Roger Ballen, who is also featured in our ‘Best Of’ Ten Years one small seed issue. Filmmaker Ben Jay Crossman takes us on a journey to the Outland to show us the mind inside the mind....
Roger Ballen: much more than Die Antwoord's inspiration

Roger Ballen: much more than Die Antwoord’s inspiration

Meeting New York-born, South African-based photographer Roger Ballen was a surreal and humbling experience. His brazen creativity, technique and ability to ‘see’ some one/something in a way you or I might not… A true genius with such a rare and beautiful insight into the human soul and mind. Watch our...
The Story behind "Sweet Sweetback's Baadasssss Song"

The Story behind “Sweet Sweetback’s Baadasssss Song”

We interview the Hollywood icon, Melvin “Block” Van Peebles, who many have called ‘the godfather of modern black cinema’ because of his controversial 1970 film, “Sweet Sweetback’s Baadasssss Song”
Getting Self-Made by Sam Norval.

Getting Self-Made by Sam Norval.

Now living in New York, SA photographer Sam Norval just makes it happen. His “Self-Made” shoot (issue 23) is sexy, fun and provocative – and the behind-the-scenes footage will keep you pushing play again… and again! Part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA....
Crazier than Hunter S. Thompson?

Crazier than Hunter S. Thompson?

Our ‘Best Of’ Ten Years one small seed, in partnership with PUMA, features a rare interview with the legendary Gonzo artist and cartoonist Ralph Steadman. In it he shares (among many other anecdotes): ‘”Rolling Stone” co-founder Jann Wenner agreed that I was crazier than Hunter. Oh Dear’
Even in the early days of Hendrik Vermeulen Couture, it was all about…

Even in the early days of Hendrik Vermeulen Couture, it was all about…

Patterns, texture, and superior quality fabrics. Hendrik Vermeulen Couture forms part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA. Issue 19’s fashion spread, entitled “Project Aiko: Rise of the Machines”, shows an exquisite collection by the local haute-couture fashion designer.
This man knows how to make girls go Wild

This man knows how to make girls go Wild

Check out this video and photo-shoot starring the avant-garde German creative Matt Taylor, who introduces himself in Issue 17 (The Wild Issue) as Milfred du Toit. Forming part of our ‘Best Of’ Ten Years one small seed, in partnership with PUMA.
3D animation that must be seen!

3D animation that must be seen!

Editor-in-chief Giuseppe Russo interviewed one of the directors from Polynoid, a design studio in Germany. Polynoid.tv created the insane 3D animation titled 'Loom'... watch it and find out the inside scoop on what it took to create the epic animation. Featured in our 'Best Of' Ten Years one small seed,...
That day in the garage... it got greasy

That day in the garage… it got greasy

Part of our ‘Best Of’ Ten Years one small seed Issue, in partnership with PUMA, is the Urban Eniquity fashion spread (Issue 22). We commissioned German photographer Guido Schwarz to shoot an industrial grime-inspired fashion story… Girls, Guys, Grease, this was no ordinary garage set.
International "Men’s Health" Model goes all Coy for one small seed

International “Men’s Health” Model goes all Coy for one small seed

The South Beach Fashion Shoot from Issue 17 brings heat to our ‘Best Of’ Ten Years one small seed, in partnership with PUMA. It isn’t often one is able to have such a renowned model, Bryce Thompson, on set. And a big-ups to all (on and off set) that were...
PUMA X ALIFE S/S '15 COLLECTION & Bobbito Garcia Q&A

PUMA X ALIFE S/S ’15 COLLECTION & Bobbito Garcia Q&A

Part of the ‘Best Of’ Ten Years one small seed Issue, in partnership with PUMA. Through the release of their highly anticipated collaborative collection for Spring/Summer 2015, PUMA rekindles its partnership with New York lifestyle concept ALIFE. Also read an interview Bobbito Garcia, whose relationship with PUMA goes all the...
'BEST OF' 10 YEARS ONE SMALL SEED MAGAZINE

‘BEST OF’ 10 YEARS ONE SMALL SEED MAGAZINE

The best of our 10 years in independent publishing has been curated in this epic edition… Welcome to one small seed magazine / issue 29 / digital 04. Going through the pages of 25 print magazines and our three digital issues to select the content has left us smiling, laughing,...
Picture This Magazine is Back! Incl. a brand new issue #13

Picture This Magazine is Back! Incl. a brand new issue #13

‘A picture that nobody sees is a dead picture. Bring life to your favourite moments. Picture This Magazine. Share to be Seen.’
Latest entries
Issue 08 Online

Issue 08 Online

one small seed Issue 08 – Part 1 one small seed Issue 08 – Part 2 ISSUE 08 FEATURES: FASHION: SH!T HOT COFFEE FASHION: KE-AI – THE ASIAN POP GLAM JUNK SHOP FASHION: DAVID TLALE PHOTOGRAPHY: ROSS GARRETT PHOTOGRAPHY: RICHARD KEPPEL-SMITH PHOTOGRAPHY: LEAH HAWKER & MICHELLE PRINSLOO ARTIST: MUSTAFA MALUKA DESIGNER: NIGEL MOORE ILLUSTRATOR: JOHDEL...
Issue 07 Online

Issue 07 Online

one small seed Issue 07 – Part 1 one small seed Issue 07 – Part 2 ISSUE 07 FEATURES: FASHION: MONSTERISM BY ROZANNE WHYTE PHOTOGRAPHY: FACE INVADERS BY XANDER FERREIRA PHOTOGRAPHY: LOLO VELEKO PHOTOGRAPHY: JAPANESE GHOST SPIRITS ILLUSTRATOR: LOUIS MINNAAR ARTIST: SCOTT ROBERTSON MUSIC: JOHNNY NEON MUSIC: HARRIS TWEED INTERNATIONAL: TOKYO-A-GO-GO MUSIC: JOZI IMMIGRANTS –...
Issue 06 Online

Issue 06 Online

one small seed Issue 06 – Part 1 one small seed Issue 06 – Part 2 ISSUE 06 FEATURES: PHOTOGRAPHY: ELEVATOR LOGIC BY INGE PRINS PHOTOGRAPHY: MILES DICKY PHOTOGRAPHY: JILLIAN LOCHNER FASHION: RUN WAY RUNAWAY ILLUSTRATOR: SHANE DE LANGE ARTIST: LOGAN HICKS INTERNATIONAL: LUXEMBOURG ARCHITECTURE: PHILHARMONIC ARCHITECTURE ARCHITECTURE: MADAME MUDAM ARCHITECTURE: ELMO SWART INTERIOR DESIGN...
Project Aiko

Project Aiko

In issue 19 of one small seed, our feature fashion spread ‘Project Aiko: Rise of the Machines’ shows an exquisite collection by renowned local haute-couture fashion designer Hendrik Vermeulen, adorned by breathtakingly beautiful… female robots. Length 04:34 (11 March 2011) Project Aiko from one small seed on Vimeo. With one small seed editor-in-chief Giuseppe Russo...
It's better than Christmas!

It’s better than Christmas!

We’re so excited. It’s going to be amazing. It’s better than Christmas. It’s coming March 14, 2011. What’s going on? Well you better watch the video to find out! Starring: aKING, The Dirty Skirts, Daniel Ting Chong, Haezer, Mark Niskerone, Pappa Smurf, Ryan Kruger, DJ Chubbi (YFM), The Plastics, Gazelle, Lindiwe Suttle and more!
RAMFEST 2011

RAMFEST 2011

one small seed made it to RAMFest 2011 in Cape Town, but barely made it out alive! Check out the footage to see what went down at South Africa’s only REAL Alternative Music festival. Length 03:29 (4 March 2011) RAMFEST 2011 from one small seed on Vimeo. Location: nekkies Worcester Music: ‘wtfih (cyberpunkers remix)’ Haezer...
Film review: Unhinged: Surviving Jo’burg

Film review: Unhinged: Surviving Jo’burg

Director: Adrian Loveland Starring: Ferial Haffajee, Robbie Brozin, Justice Malala and David O’Sullivan Category: Black Documentary  
SPOEK MATHAMBO: CONTROL

SPOEK MATHAMBO: CONTROL

  Spoek Mathambo is one of South Africa’s funkiest faces behind original, head-bopping musical collaborations. His latest project Mshini Wam is no exception. We recently profiled this new Afro-futurist supergroup in issue 21 of one small seed, and now Spoek’s latest music video has just premiered on Dazed & Confused‘s online platform, Dazed Digital.  ...
Pieces of Joburg

Pieces of Joburg

The Number Gangs are a trinity of South African prison gangs feared around the world. Their primary locus is Pollsmoor Maximum Security Prison at the foot of Cape Town’s Table Mountain Range, but their reign infiltrates across most South African prisons. Among the number, strict hierarchy commands that each gang holds longstanding roles, from protecting...

FlashBack | Free Zimbabwe(an) Sindiso Nyoni | issue 17

Born in the 1980s, the early days of the now highly controversial Mugabe rule of Zimbabwe, Sindiso Nyoni is heavily influenced by the politics of his country. Jessica Manim retraces his roots, and uncovers a body of artwork that puts message first and aesthetics second. Sindiso Nyoni’s creations strike their viewer in the gut, delivering...
The Plastics - Caves

The Plastics – Caves

The music video for ‘Caves’ is described by its directors, The Morcos Brothers as: “A single shot, breakout flash dance extravaganza”. Indeed, the entire video was shot in one take. In the video, a crazy-faced lead dancer Ross Bennet slides across the polished school hall floor followed by an enthusiastic posse, all expertly choreographed by...
ROA - PURE EVIL

ROA – PURE EVIL

Belgium street artist Roa has taken over London’s East End with his massive black-and-white murals of animals, hand-painted on walls of derelict buildings. Starting his work in the quaint cobbled streets of his hometown of Ghent in Belgium, his work now decorates buildings all over Europe and in New York. This year he held his...
Roger Ballen

Roger Ballen

In November 2010, one small seed TV met up with Roger Ballen for an enlightening one-on-one. Here we found out more about his time spent at the Boarding House, and took a closer look at his photographs. Three photographs that Roger Ballen discusses in this onesmallseed TV exclusive are ‘Pathos’ (2005), ‘Mimicry’ (2005) and ‘The...
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